Kuwait – June 9, 2011 – Universal Media announced that it has been awarded the ‘Kuwait e-Award 2011’, for the second consecutive year by KFAS (Kuwait Foundation for the Advancement of Sciences), in the e-commerce category for its newly launched E-Store www.sheeel.com

Universal Media, a rising system integrator in the IT and Telecommunication field in the Middle East region, won first place last year for the online grocery store www.taw9eel.com.

“We are proud to receive the award for first place in the e-commerce category,” said Ahmed Al-Mazeedi, DGM& Marketing Manager of Universal Media. “This award reflects our vision at www.Sheeel.com, to use the best technology to enrich our clients’ website experience and streamline operations. Through our commitment we look forward to improving and exploring further options for our customers’ over all experience, and eagerly anticipate a fruitful following year to uncover more of our work that is both innovative and inspirational”

Al-Mazeedi explained that www.Sheeel.com is one of the first online stores of its kind in the GCC, to enable online shoppers to experience daily unbeatable prices that are available for a limited period of time. Further commenting on the aim of www.Sheeel.com, which is to give customers a chance to buy the different products they need for a very low price, as well as making their shopping experience easier, allowing savings of money and time.

Al-Mazeedi proudly stated, “This award was given only three months after the launch of www.Sheeel.com recognizing its creativity, local innovation, technology uniqueness and development of e-commerce in Kuwait”.